INFLUENCE OF ARTIFICIAL INTELLIGENCE ON NEWS FRAMING OF 2023 PRESIDENTIAL ELECTION CAMPAIGN AMONG UNILORIN COMPUTER SCIENCE STUDENTS
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Date
2023
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Abstract
presidential election campaign among UNILORIN computer science with a view to
Determining the influence of artificial intelligence on 2023 presidential election campaign
Among UNILORIN computer science students. The objectives of the study were to (i)
assess the extent to which AI tools are being used in the news media to frame 2023
presidential election campaign among UNILORIN computer science students.(ii)
examine the impact of AI- generated content, such as automated news stories has on the
tone and substance of presidential election news among UNILORIN computer science
students.(iii) assess the ethical and legal implications of using AI in the production and
dissemination of news content during 2023 presidential election campaign among
UNILORIN computer science students. (iv)identify any biases/prejudices introduced by
AI tools in the framing of 2023 presidential election campaign among UNILORIN
computer science students. Survey was adopted in this study. One thousand two hundred
UNILORIN computer science students from 100 level to 400 level constituted the
population for the survey. A total of two hundred and ninety-one UNILORIN computer
science students served as the sample size was drawn from the total population of
computer science students from University of Ilorin (UNILORIN) using the Krejcie &
Morgan table. Online questionnaire was administered to collect data which was analysed
with statistical method indicating frequency, percentages, mean, standard deviation. The
study found that AI tools are increasingly being used in the news media to frame election
campaign coverage, which raises concerns about biased news representation. Following
from this study, AI-generated content, such as automated news stories, has shown to
impact the tone and substance of election campaign news. And also, the study highlights
the ethical and legal implications of using AI in news content production and
dissemination, particularly in influencing public opinion during elections. The study
therefore recommends that news media organizations should adopt clear and
comprehensive ethical guidelines when utilizing AI in news production and
dissemination. The use of transparency in AI algorithms and data sources should be
emphasized to avoid misleading or biased news framing.
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Keywords
Influence, Artificial Intelligence, Presidential Election Campaign, News Framing, UNILORIN computer science students.